In the UK, ethical businesses are not as successful as less ethical business - Essay Example Customers sometimes pay premium prices for products from socially responsible organizations but may also punish those businesses that are not socially responsible. However, I am in full support of the argument that â€œin the UK, Ethical businesses are not as successful as less ethical businesses.â€ McMurrian & Matulich (2006) say that changing business environment as a result of competition is making business organizations to change their strategies so as to achieve strategic fit. Ideally, being ethical is supposed to help businesses to gain consumer trust. This is aimed at increasing sale of products (p.11). An ethical business not only cares about its perception by the society but also cares about its employees. This means that if it treats its employees ethically, they become satisfied, loyal and productive, produce quality service and reach their highest level of capability. An ethical business also cares about their customers and for this they gain customer satisfaction and loyalty which translates to profitability (p.12). However, there are some organizations in the UK which do not operate ethically yet they continue making profits year after year. Reese (2010) gives McDonalds as an example; this organization has a negative impact on the environment in many ways. To start with, it usually consumes large amounts of energy in form of electricity in order to run its multiple retail outlets. Pollution from the factories which produce its products is another and not mentioning the wastes as a result of the food produced. However, it still continues to rack profits annually because people canâ€™t help themselves when it comes to eating their fast foods. McDonalds also purchases their products from privatized farmlands which is good. However, some of these farmlands at some point had been a rainforests. This cannot be directly attributed to
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